Social Media Training: Creating Great Content

You’ve done the social media courses. Your Instagram, Facebook, and LinkedIn accounts are all set up and your blog is ready to roll. But what happens now? This course will show you what content to create for each of your social media channels and how to find great ideas for content

Create engaging articles and posts that will continually interest your audience with great tools, and techniques you can use right away from this course. This morning course provides training on how to avoid getting “stuck” for content ideas when posting on your channels by learning many great ideas for all your social media and digital marketing activities!

The day will cover:

• The different types of content you can use across major social media platforms.
• How Are You Performing? – Measuring your efforts for better engagement
• How to recycle your content and get maximum use out of every article or post you create.
• Formulas for creating great headlines with that all important ‘click-ability factor’.
• New ideas for creating blog articles and social media posts that you can adapt and use over and over again.
• The anatomy of a great blog post – structure, language, what to include and what to leave out.
• Shameless shares – a look at the most popular and most shared types of content on social media platforms.
• How to plan and create a simple social media content schedule.
• Cool tools to make the job easier and save you tons of time.
• Crisis Management Plan: Tools To Keep Your Audience Engaged

Bring a notebook and lots of paper (or your laptop), because you’ll be getting the chance to try out some writing techniques during the day. This is an interactive, fun-yet-effective session that will start paying dividends immediately!

Refreshments will be provided and delegates will be awarded the Chamber of Commerce Certificate of Completion after this course.

The Chamber will run this course three times throughout the year. However, you can arrange to have this training onsite at your facility on a date and time that is most convenient to your team. Contact us to discuss a bespoke or on-site offering today.